- This is general information, not legal advice.
- Call people you have a lawful basis to call.
- India keeps a national register of customers who have asked not to receive commercial calls.
- Say who is calling and for which business at the start.
- Telecom rules distinguish types of calls and the numbers they may use.
- Keep transcripts, outcomes and consent references.
A note before you read
This is general information, not legal advice. Rules on commercial calling change, and the right setup depends on your sector and the purpose of the call. Confirm current requirements with your telecom provider and your own counsel.
Consent comes first
Call people you have a lawful basis to call. Record where the consent came from and when. A list of unknown origin is a risk whatever technology dials it.
Preference registers
India keeps a national register of customers who have asked not to receive commercial calls. Check numbers before each campaign, keep your own suppression list, and record opt-outs the moment they are given.
Identify the caller and the automation
Say who is calling and for which business at the start. Where a person would assume they are speaking to a human, say that the call is automated. Concealing it invites complaints and worse.
Use the right number for the right call
Telecom rules distinguish types of calls and the numbers they may use. Ask your provider which applies to yours. Also check calling hours for your sector.
Keep records
Keep transcripts, outcomes and consent references. They turn a complaint into a factual answer.
